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Genda Site-eye & Genda Toolbox



Company Name:


Founded Year:


# of Employees:

Real-Time Location System (RTLS)


Erez Dror, Eyal Kulik & Shai Levy


Tel-Aviv, Israel

1 to 10

Electronic Communication

File Management


Office Information

Resource Management

Time & Attendance

Design Creation

Design Review

Design Visualization

Design Resource




Project Management



Environmental, Health & Safety (EHS)


Facility Management

Secondary Features


Customer Relationship Management (CRM)



Product Description

Genda is a site manager`s personal assistant. We provide real-time clarity about resources (labor, equipment, assets, etc.) location, track status of deliverables, and automate repetitive time-intensive tasks, which allows managers to maintain their focus on jobsite responsibilities. This "worker-friendly" RTLS (Real-Time Location System) operates using IoT sensors and smartphones in order to collect useful and actionable resource data from the field. Then using machine learning and AI, Genda automatically updates project progress, automates processes, and provides jobsite visibility to site managers and office personnel, thus enabling project teams to make smart, data-driven decisions, eliminate waste, and reduce safety incidents across project sites.

System Requirements

Mobile Application

Mac OS

Microsoft Windows

Agnostic (Web-Based)

Operating System

Apple iOS


Microsoft Windows

Competitive Advantage

Genda is easy to deploy and requires no preparation. Because of our product's minimalistic approach, deployment is easy and costs remain low. Our focus will always remain on the field workers. Once deployed, Genda provides a solution for the daily needs of the entire jobsite, whether that's providing real-time resource data for office personnel or field professionals.

Impact on Construction

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With Genda's manager dashboard, I can remotely track headcount, productivity rate, task progress and resource location - all in real-time and from my computer. My team can make better jobsite decisions because we can better track progress and predict delays.

Good for Project Managers

Using Genda's task automation and resource tracking, my team can remain focused to our primary responsibilities. Instead of putting out fires caused by poor decisions or bad information, Genda allows our team to remain proactive and in control.

Good for Superintendents

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Page by Genda

April 20, 2020

The Final Word

by Blue Collar Labs


Genda is one of the best RTLS products we have evaluated here at Blue Collar Labs. Truly a product "built by builders and for builders", Genda focuses on a minimalistic, easy-to-use approach. Whereas other RTLS products may require purchasing numerous hardware devices plus scheduling a deployment team in order to establish a data collection network, Genda offers IoT sensors and a software subscription. And by simply affixing the sensors to specific project locations (in a Do It Yourself manner), builders can start collecting data from their jobsites immediately. Plus, in light of the recent pandemic (such as COVID-19), Genda provides a solution that helps companies comply with new health regulations that help keep jobsites running. Overall, Genda provides a seriously great product at a cost-effective price-point that will help contractors of any size better track, deploy and manage jobsite resources. 

Karl Sorensen

Chief Technologist

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